eViews - Explaining wine in words - English Accent | Текст песни

• Тексты песен
• eViews
• Explaining wine in words - English Accent

Learning English http://vkontakte.ru/club17650165

TRANSCRIPTION http://www.eviews.net/1358/text.pdf

eV I’d like to talk about your business. You sell wine on the net?
Peter Yeah
eV That’s a challenge!
Peter Why I can sell wine on the net is because I can sell wines that are usually not
available in your High Street store. I have a serious limitation which is that
because of the laws of the United States and Canada, I’m effectively limited to
Europe, and so I can’t sell to the States or to Canada. There are a number of
countries that don’t allow any direct sales of alcohol to individuals, but beyond
that, it’s not that difficult to connect with people who are genuinely interested
in wine, who are interested in trying wines from regions that they don’t know,
or have tried a wine from this area and can’t find it regularly in their local
shops, and I think that’s the basis of my business.
eV So are people generally prepared to buy a bottle, try it, and come back for
more, or are they just interested in discovering wines, as you say, that they
can’t get in their local?
Peter Often they’ve read a review of the wine, or they’ve heard about the area...
There’s an area locally called Priorat which recently has been experiencing a
real boom and internationally with very good critiques and very good write-ups
on the wines, and so it’s not surprising that a lot of people then say “Right well
let’s see what I can get from this area”. And if you only have one or two brands
to choose from in your local shops then you may look further afield. So that’s
an obvious point where people can go onto the Internet and look for a wine or
look for a wine from an area, and find my site. I also do a series of introductory
cases, a mixed case of six different wines from the Priorat, of six different wines
from the area as a whole, so people can try and see which styles of wines from
here they like. They’ve only got one bottle of wine each so, maybe if, out of six
they like four and don’t like two, it’s not the end of the world. And what is
currently most exciting about the business is I’m getting a number of repeat
customers, of people coming back a second or third time, which is very
encouraging, so obviously people have tried something, liked it, and come back
to me.
eV How do you describe the local wines?
Peter Wine tasting notes have a whole vocabulary of their own, which in some ways
is very personal, and in some ways is quite difficult to get across. I think for the
repeat customer, once they’ve learnt how I’ve described a certain wine, and
then they’ve drunk it, then they have more information to come back and to
identify things they might like. I don’t have very big tasting notes, I don’t put
great importance on the actual tasting notes as such, I tend to put more
importance on how the wine is made. What area it’s made in, and what grapes
it’s made with, and how long it’s been aged in what kind of barrel. So that if
you like a certain type of wine from a certain area that’s been made in a certain
way, I think people will maybe identify more for that, than because I say, “this
wine has terribly aggressive tannins” or “has a wonderful black currant
bouquet”.
eV If you were trying to describe the style of wines that come from Priorat, what
general terms would you use to describe it?
Peter If you asked me about the wines of Catalonia, that would be very difficult.
Specifically about the wines of Priorat it’s actually slightly easier, because
Priorat is a very special area. The area itself is limited basically to vineyards that
are grown on a special type of soil, which is a slate based soil. It gives very low
yields of grapes. What would be normal in the Penedes of five, six, even more,
kilos of grapes per vine, you’d maybe get one, less than one kilo per vine in the
Priorat. And so it tends to be a very concentrated grapes that give very rich
wines...

...

eViews еще тексты